Bangalore is known as the Silicon Valley of India. Indeed,
the beautiful South Indian city is the IT and engineering hub of the country.
However, another characteristic of the city justifies its eponym. And, that
characteristic is its sheer number of start-ups. The demographics of Bangalore
city is youth centric. A large number of youth from all over the country has
come to the city for jobs and have chosen settle here. With a huge population
working in the service sector, the number of smartphone users is also very high
in the city. All these factors have contributed in creating an environment in
the market of the city, which encourages the development and growth of
start-ups.
It has been noticed that Bangalore is more open to newer ideas of
start-ups when compared to other cities of the country and is the most likely
to avail services from the start-ups. As a result, there are numerous start-ups
operating in the city which have either captured a niche market or are
expanding rapidly. However, it can be observed that most of the start-ups in
Bangalore are accumulated in a few sectors. The five most common sectors are as
follows.
1. Food
aggregators
Food aggregators refer to the online platforms which list all
the restaurants, sorted according to proximity to the customer and offer home
delivery of food from those restaurants. The user gets to choose the restaurant
and the exact meal on the online platforms, website or mobile application, and
the payment can be done either online or offline after they order the food. The
food aggregators deliver the order at the doorstep of the user.
2. Hyperlocal
services
The hyperlocal services refer to similar online platforms as
food aggregators, which list all the grocery and stationery stores. You can
order anything you want and the service would deliver the items from the
nearest store. This service has not only provided users the luxury of home delivery
of household goods but also expanded the market of the brick and mortar stores.
3. Car rentals
One of the highly growing sectors is the car rental service
sector. These services maintain cars of all brands, and you get to select any
brand of car for rental. These services not only provide larger rental cars
along with paid drivers, but also smaller cars such as swift on self drive.
4. Smart
laundries
Just like the sector of rental cars in Bangalore, the business
of smart laundries is also huge in Bangalore. These services provide automated
washing machine centres, where you can wash your clothes with minimal payment. In
most smart laundries, you would also find the facility of dry cleaning along
with detergent based washing.
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